IMAMAH, I.; ZUSRONY, E.; ANZIE, L. P. The Impact of Hedonic Shopping Motivation, Live Streaming, and Flash Sales on Impulse Buying Behavior: A Study of Shopee E-Commerce Users in Semarang. Jurnal Informatika Ekonomi Bisnis, v. 7, n. 3, p. 757-762, 30 Sep. 2025.