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Home > Articles

Perancangan UI/UX Aplikasi Zaafer Mobile Menggunakan Metode Design Thinking

  • Adinda Abidah Ardelia
    Universitas Islam Negeri Sultan Syarif Kasim Riau

  • Muhammad Irsyad
    Universitas Islam Negeri Sultan Syarif Kasim Riau

  • Reski Mai Chandra
    Universitas Islam Negeri Sultan Syarif Kasim Riau

  • Muhammad Affandes
    Universitas Islam Negeri Sultan Syarif Kasim Riau


DOI: https://doi.org/10.37034/infeb.v7i2.1197
Keywords: Zaafer, Mobile, Website, Design Thinking, Single Ease Question

Abstract

Zaafer is a company specializing in slim-fit men’s Muslim attire, operating an official e-commerce site at www.zaaferindonesia.id. After interviewing ten users who had previously shopped on the Zaafer website, we found that they did not receive real-time notifications and felt more comfortable shopping via an Android app rather than through the website. This insight motivated the design of a mobile-based Zaafer application to enhance the user experience. The relationship between user interface interactions and UX is a critical factor in application design. This study aims to design the UI/UX of the Zaafer mobile application using the Design Thinking methodology, which comprises five stages: empathize, define, ideate, prototype, and testing. Prototype testing of the Zaafer mobile app using the Single Ease Question method yielded a score of 6.33 out of 7, indicating a good rating. Based on these results, we conclude that the UI/UX design of the Zaafer mobile application is well accepted by users.

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References

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Published
2025-06-30
Issue
Vol. 7, No. 2 (June 2025)
Section
Articles
How to Cite
Ardelia, A. A., Irsyad, M., Chandra, R. M., & Affandes, M. (2025). Perancangan UI/UX Aplikasi Zaafer Mobile Menggunakan Metode Design Thinking. Jurnal Informatika Ekonomi Bisnis, 7(2), 310-314. https://doi.org/10.37034/infeb.v7i2.1197
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